Ekaterina Doroshko

DESIRED POSITION: SMM, Content Strategist, Creative Copywriter

SMM and copywriter specialist with 5 years of experience. Utilized writing skills to attract organic traffic to online events, develop social media presence, and improve the Engagement Rate by Reach (ERR) metric. Worked with offline businesses, online schools, premium services, personal blogs, and was published in the healthy eating magazine MagZozh. Collaborated with clients from Russia and Europe, creating over 2000 posts for various social networks. Interested in professional development in SMM and marketing.

CONTACTS

[email protected]

+357 94 438395

telegram: https://t.me/katerockka

PROFESSIONAL EXPERIENCE

05/2025 – now Artefacto School (eng)

Key Position Role: Head of SMM, managing social media for an online drawing school, conducting launches, increasing LTV, and the number of new clients

Key Metrics, KPIs:

1. Creating launch plans for social media in accordance with the company's marketing plan and webinar database
2. Working with sales, LTV from organic traffic on Instagram and Facebook
3. Attracting existing database and new leads from organic traffic on Instagram and Facebook
4. Working with Engagement Rate by Reach, Organic Followers
5. Creating collaborations with world-renowned watercolor painting stars